We are looking for PPC / Google AdWords Expert. Candidate will be responsible for managing various PPC campaigns On Google/Bing and also ensure that they are optimized to deliver the maximum ROI for the company.

• Improve ROI for PPC campaigns through proactive bid and position changes.



• Improve traffic quality through keyword research, use of negative keywords, and omission of poor quality keywords.



• Improve CTR through A/B testing



• Should have first-hand knowledge of Google Analytics.



• Improve conversion and navigation paths through testing different landing pages and identifying best performers.



• Run A/B Split and multi-variate PPC tests, assess outcomes and improve campaigns



• Create and distribute PPC ROI reports, conversion reports, and keyword and campaign performance reports



• To do a complete analysis of website along with their recommendations.



• To do in-depth keyword analysis using different tools.



• Candidates only who are available for night shift should apply timings would be from 7:30pm-4:30am